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Category Archives: UCT Blog

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4 Surefire Ways to Prep for Mobile and Tablet Holiday Shoppers

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  • In Technology & More

Brace yourself. The holiday shopping rush is upon us. You’re rolling out discounts and bringing in extra staff to handle the influx of customers. You’re ready for traditional shoppers, but are you prepared for mobile buyers?

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9 Reasons Your Emails Get Rejected

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  • In Out-Of-Box

It’s email dating 101: there’s nothing worse than waking up, checking your email, and find that annoying email from last night – trying to get back into your inbox for a second round.

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PPC for LinkedIn, What’s the Difference?

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  • In Marketing & More Out-Of-Box

Recently a large Enterprise client of mine embarked on a PPC campaign for LinkedIn to promote one of their little known B2B Services Products.

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4 Ways to Drive ROI with Facebook and Marketing Automation

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  • In Marketing & More Out-Of-Box

Facebook advertising is a powerful tool for marketers. The social network is constantly releasing new and exciting features, enabling brands to drive traffic, awareness, new leads, and ultimately sales.

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Should Hospitals be on Facebook? Social Media Marketing for the Healthcare Industry

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  • In Marketing & More Out-Of-Box

Across industries, sophisticated organizations are now committing both time and money to their social media marketing campaigns. But the healthcare industry (including hospitals, B2B medical manufacturers, and health clubs) has hesitated to embrace social media

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The Do’s and Don’ts of Holiday Email Marketing

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  • In Marketing & More

It’s finally here! The crisp smell of fall, the crunchy leaves, pumpkin spice everywhere, and it can only mean one thing…it’s officially holiday season! I have to admit; this is my favorite time of year. I am counting down the days until after Thanksgiving so I can blast my Christmas music without shame, anywhere and everywhere.

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Facebook Stats that Every Social Marketer Should Know

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  • In Marketing & More

With over 1.23 billion active users (including 71% of online adults in the United States), a 94% increase in shared content since 2012, and enough spending money to buy several small countries, it’s clear that Facebook isn’t going anywhere soon

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Facebook Maintains Social Login Dominance, Slips Slightly In Mobile

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  • In Marketing & More

Facebook continues to be the top choice for people who use social services to sign on to websites and mobile devices, according to third-quarter data from customer management firm Gigya.

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A Marketer’s Guide To Gaining Attention On 12 Top Social Networks

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  • In Marketing & More

In just a couple of weeks, the Marketing Land editorial staff will head to Las Vegas for our annualSMX Social Media Marketing conference.

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A Guide To LinkedIn

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  • In Out-Of-Box

LinkedIn is known as the social network for professionals, and is prime feeding ground for those looking to make connections with others in their industry.

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