Should Hospitals be on Facebook? Social Media Marketing for the Healthcare Industry
Across industries, sophisticated organizations are now committing both time and money to their social media marketing campaigns. But the healthcare industry (including hospitals, B2B medical manufacturers, and health clubs) has hesitated to embrace social media
Read MoreA Guide To LinkedIn
LinkedIn is known as the social network for professionals, and is prime feeding ground for those looking to make connections with others in their industry.
Read More7 Ways to Increase Opt-ins and Build a Quality Email List
Why isn’t Anyone Subscribing to My Website?
One problem that I am asked about over and over is, “How can I get new subscribers to opt-in on my website?”
Read More3 Methods for Recovering Abandoned Carts Without Email
With abandoned shopping cart rates so high, ecommerce sites often struggle to bring those wayward shoppers back into the fold. We’ve covered email techniques for recovering abandoned carts, but what if you don’t have email addresses or the email tactics aren’t working?
Read More4 Ways to Use Pinterest Place Pins for Your Ecommerce Site
Pinterest recently introduced a new way to pin exciting things—the Place Pins. These allow people to mark cool spots both locally and around the globe, create travel itineraries, share fun facts about their hometowns, and just generally have some fun with Pinterest.
Read MoreHow to Market Yourself
Marketing is the process of spreading awareness about a thing or idea in order to gain a favorable perception and, ultimately, patronage from a targeted population segment.
Read MoreGoogle Retires Google Authorship
Google announced yesterday that after three years, the company has retired Google Authorship. Authorship joins other retired Google products like Google Reader to face an early Google grave
Read More5 Time-Saving Business Tools You Need to Know
Running a small business involves wearing many hats, and you may find yourself wishing you had an extra set of helping hands. Luckily, using online apps and business tools can help run your business more efficiently.
Read MoreBuild Customer Loyalty and Trust with These 4 Simple Emails
Congratulations! You have a new sign up to your email list.
Now don’t blow it.
With one wrong step, this new person on your list may decide they don’t want to hear from your business anymore. They’ll unsubscribe from your emails, and you’ll lose contact forever.
Read More7 Ways to Build Profitable Relationships with Your Email List
so many marketing experts turning up their noses at Facebook and Twitter, and instead focusing on email marketing?
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