Think You Know Your Customers? 3 Ways to Personalize the User Experience
The Internet has never been more accessible to the modern consumer; smartphones, TV sets, and even cars are creating new touch points to the web.
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Show Your True Colors: How to Use Color in Marketing
Everyone knows that advertising is visual. People are automatically drawn to things (websites, products, stores, ads…basically everything) that look nicer, calmer, more organized. But what is it that not only attracts the eye, but also conveys a certain message? Why is it that when someone sees a McDonald’s logo they get hungry?
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How to Become a Graphic Designer
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Choose an area of graphic design. Before you can call yourself a graphic designer, you have to make some decisions. For example, are you interested in advertising, web development, multimedia (ex. the TV industry), print design, or animation? These can all be considered different forms of graphic design. Narrow your focus on an area that appeals to you.
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Tips for E-commerce Websites
E-commerce websites are rapidly increasing in order to accommodate the diverse needs of a growing e-clientele. More and more people are noticing that purchasing from the web saves both time and money and as a result the e-commerce community is becoming more and more competitive.
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