5 Ways to Make Websites Accessible for Blind or Low Vision Customers

Creating a website that is accessible to all users, including those with visual impairments, is not only a good practice but also a legal requirement in many jurisdictions. Here are five ways to make your website more accessible for blind or low vision customers:

1. Use Alt Text for Images

Alt text is a description of an image that screen readers can read aloud. It allows users with visual impairments to understand the content of the image. Ensure every image on your website has relevant and descriptive alt text.

2. Ensure High Contrast

Users with low vision often struggle with websites that have low contrast between the text and the background. Use high contrast color combinations to make the text easily readable.

3. Use Accessible Fonts

Some fonts are easier to read than others for people with visual impairments. Sans-serif fonts, for example, are generally more accessible. Also, ensure that users can resize the text without breaking the website layout.

4. Implement Keyboard Navigation

Some users rely on their keyboard to navigate websites. Ensure that all features of your website can be accessed using the keyboard alone. This includes links, buttons, forms, and other interactive elements.

5. Use ARIA Landmarks

Accessible Rich Internet Applications (ARIA) landmarks help screen readers understand the layout of a webpage. They can identify areas like the main content, navigation, headers, and footers. Implementing ARIA landmarks can make your website more navigable for blind or low vision users.

In conclusion, making your website accessible for blind or low vision customers involves considering various aspects, including the use of alt text, high contrast colors, accessible fonts, keyboard navigation, and ARIA landmarks. By implementing these strategies, you can ensure that your website is inclusive and accessible to all, regardless of their visual abilities.