Vector vs Pixel based art, Which Should You Choose?
Have you ever wondered why sometimes your logo looks pixelated when enlarged? Have you ever tried to edit your logo colors and shape to fit brochures, business cards or website unsuccessfully? Well, looks like you’ve been working with pixel based art or what we simple refer to as: raster images. Although at first sight both […]
Read More5 Steps to Come up with Creative Ideas Under Pressure
For creatives, our ideas are our business. A question we often need to address to ensure career success is: how do we make sure we continually and reliably come up with the goods? What if I told you that there is a proven method that greatly increases your chances of producing great new ideas? The […]
Read MoreSeven Golden Digital Marketing Tips
Marketing for small businesses is difficult. Knowing what to do or where to start can be overwhelming and confusing. What works for one business may not work for another. What you as a business owner have to do is find out what works for your business. There are different types of marketing strategies when it […]
Read MoreThe Noob Guide to Web Design
Web design is so much anchored on technology to a point that it is difficult for beginners to catch up, and if they even try to, it would be very difficult. For someone who has zero idea on web design, this can be pretty frustrating. You want to learn something new so you decided […]
Read MoreWhy Web Developers Should Learn Web Design
As a web developer, you are in charge of making the website do things. You are responsible for creating interactivity on the site, which may may include jQuery and Ajax validation forms, submitting forms to database, rollovers, sliding menus or many other aspects of the site that needs programming. But how about the website’s […]
Read MoreThe web designer’s guide to social media
THE FOUR PRINCIPAL BENEFITS OF SOCIAL MEDIA Before we can analyze a few of the social networks in depth, we need to take a look at what the real benefits of social media are; and whether we should bother to build our own communities or not. I know of plenty people who prefer to work […]
Read MoreTips for Web Designers From an Internet Marketer’s Perspective
Regardless of if you work at a full-service web company or as a freelance web designer, you will eventually have to work with internet marketers. Being that I work as an internet marketer at a web agency, I have daily interaction with designers, programmers, IT/support, and other marketers. One thing I have noticed is that […]
Read MoreThink You Know Your Customers? 3 Ways to Personalize the User Experience
The Internet has never been more accessible to the modern consumer; smartphones, TV sets, and even cars are creating new touch points to the web. As the number of new mediums increase, social login enables users to bypass form fields and authenticate effortlessly across devices. Socially logged-in consumers are instantly free to generate and share […]
Read MoreShow Your True Colors: How to Use Color in Marketing
Everyone knows that advertising is visual. People are automatically drawn to things (websites, products, stores, ads…basically everything) that look nicer, calmer, more organized. But what is it that not only attracts the eye, but also conveys a certain message? Why is it that when someone sees a McDonald’s logo they get hungry? The answer is, […]
Read MoreHow to Become a Graphic Designer
1 Choose an area of graphic design. Before you can call yourself a graphic designer, you have to make some decisions. For example, are you interested in advertising, web development, multimedia (ex. the TV industry), print design, or animation? These can all be considered different forms of graphic design. Narrow your focus on an area […]
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